I helped my friends over at Bambora with a piece that explains their ’Growth Finance’ solution for small business owners in need of financing. They can now borrow money based on their card transaction history. The loan is then repaid automatically through withdrawals from their payouts.
Here below is the quick storyboard animatic i made after our first meeting. We had to get started quick and we needed to get on the same page fast. As you see, this more or less set the pace and mood that we ended up with in the final piece. I dont think i can stress enough, how important i feel animatics are.
Alexander Emtemark - Art Direction, Illustration.
Josué Motta - Direction, Animation, Editing, Illustration.