Generation PEP is a non-profit organization initiated by the Swedish Crown Princess Couple, with the vision that all children and youth in Sweden should have the ability and desire to live an active and healthy life.
The voice over is provided by Carolina Klüft who is a well known former Swedish athlete and now the head of the Generation PEP organization. Below is the Animatic that i used to present my ideas to Generation PEP.
Direction, Illustration and Animation
Generation PEP / The Swedish Crown Princess Couple's Foundation